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Thursday, February 3, 2011

Intel Centrino Processor Technology

Next Generation Code Names

Most recent codenames like Callpella and Huron River platform are sixth and seventh generations of improvement in this magnificent system. Callpella platform was expected to launch in early 2009 but the reduced demand for chips and economic recession resulted in its delay. However it was launched in October 2009. This chipset was loaded with features like coding, decoding, videopaly back and editing. This processor was based on the Nehalem Micro Architecture. Next generation codename is Huron river Platform launched in 2010. It is seventh generation of Centrino platform. This system contains mobile express series chipset 6.The microprocessor contained in it is based on Sandy Bridge Architecture. It is full of wireless modules. If the vendors want to qualify for Intel Centrino compatibility they have to deploy all three basic components like chip set, processors and wireless network. Otherwise if they only use a processor or a wireless connectivity they would end up with products like Intel core and Celeron. Thus Centrino is a complete package and not a chipset alone.

Promotion of the Centrino

When ever people try to compare the success factors of AMD processors and Intel technologies they always end up concluding that Intel invests a lot of money for the promotion and projection of their products. This is one of the success factors for the Intel processors. Promoting a product opens new horizons of opportunity for your current product line. This also gives the viewers a lot of information about the qualities and features of the product. This is the reason why Intel has invested more than $300 million only for promoting Centrino technology. Intel mass marketing efforts are not only beneficial for them but also for those vendors who incorporate the Centrino technology in their laptops. Such vendors cannot afford to run wide scale promotion for their products. This intelligent marketing along with has also helped people to remove their confusions regarding the technology. For example those who are buying Centrino laptops are well aware that they are not buying core 2 Duo and Intel Core. They know that they are paying exactly for the Centrino label.

Features of the Centrino

This technology is aimed to burst through the current wireless performance. This exceptional product is full of different features like long battery life.  It provides wireless compatibility like with WiFi and WiMax. It is build according to the 802.11 standards. These devices provide 24/7 wireless connectivity at the same time consuming very less electricity. This system is 50% more efficient than ordinary wireless devices. It contains a 3MB cache. These systems are designed to meet the individual as well as business needs. Student can use to become the part of the campus area network. It can also prove to be friend of audio and video film makers. It is also helpful for the people who make and edit documentaries. The reason is that this system is loaded with multimedia packages like coding/decoding video and play back editing. As the company claims it can provide HD video indoctrination 90% faster than the others of its kind.

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