Keyword Hunting

Keywords are very important for your website to get free traffic from all search engines. So, in this part we will let you know which keywords are most popular or unpopular and which keywords you should use on all of your web pages (in your meta tags).

Keyword Popularity and Competition Checker:

Adwords.google.com/select/KeywordToolExternal
Wordstream.com/keywords
Keywordspy.com
Submitexpress.com

If you choose keywords for your website without do any research, your efforts will be like shooting a gun into the dark place. There are two important points for doing your keyword research. The first is popularity and the second is competition.

A way to find the competition and popularity keywords, ask our uncle is Google by type a keyword in the search box and see the result. All of the web developers wish to reach the top page rank in the search engine, that why they always provide useful and helpful content to their visitors. Some of them try to build many backlinks to their websites by leaving their links on the form of images, articles, videos, e-books, forums and many social networks like facebook, twitter, myspace,... etc. Over the time, your keywords and page rank will climb up to the top even faster.

Try to Use Different Keywords

Just use different versions of your keyword phrase and if you can, get those keyword links in the body of the article, as near to the top of the page as you can. This will make your link building look much more natural in the eyes of the search engines, especially Google.
Overall, you must have hundreds, if not thousands of keywords that you’re targeting with your marketing. You must constantly keep building links for those keywords from related sites on the web. Sometimes it is helpful to truly view your keywords as organic, something that keeps growing naturally on its own. But you must first build a solid foundation with good quality content and then keep nurturing those keywords with good quality link bait so that others will bookmark, recommend and link to your keyword content.

How to Earn Money with Blog

With a blog you can earn money without spending money. If you are looking for a way to start earning money on the Internet and you have a budget that is very small or zero, blogging is a great way to get started. Exactly, if you are terrible to design or don't want to spend money for hosting a website, blogger is the best choice for you to build your own empire to make money online.

Especially, with a blog no need any codes or programs you just follow the instruction on the blog is done. It's simple! Easy to earn!

What is a Blog

A blog is a simple web page that anyone can set up for free. A blog is a voice among the online crowd. It's a personal website that everyone can register for free. You have nothing to spend to have a blog for making money on the Internet. What you have to do just choose a good name with your keyword for your blog is done.

How to Register a Blog

Register a blog is as easy as create an email account. You can register a blog with blogger.com, wordpress.com, hubpages.com, or squidoo.com. All of these blogs have many benefits to
First, you have to find a blog name (if possible please choose it as a keyword). Title should refer to your content and includes the keyword as well.

Register at blogger.com:
- Click on "CREATE YOUR BLOG NOW" > Fill out the form
- Enter title and blog address > Choose a template
- Start Posting > Enter title and Content
- Click on Setting > Click on Publishing > Notify weblogs.com change to "YES" (weblogs.com is a blog update notification service that many individuals and services use to track blog changes).

You can make money online with a free blog by joining advertisement program such as Google AdSense and other Pay Per Click programs. Or you can join with Affiliate Niches for free.

How to Ping a Blog

When you finish posting, you need to ping it. Pinging lets the blog directories know that something has changed. The search engines will come crawling / updating. Every time, you post new content to your blog, you need to ping it.
How to ping a blog, just click on http://pingomatic.com

Windows 8 Preview

Taking a different tack than it did three years ago, Microsoft has made a preview of Windows 8 available to anyone who takes the time to download it.
Windows 8 Developer Preview, as Microsoft called the pre-beta build, was posted to a company website shortly after 8 p.m. Eastern on Tuesday.
The downloads, which range from 2.8GB to 4.8GB in size, come with no restrictions, a company spokeswoman confirmed earlier in the day.
Microsoft gave customers their most-detailed look yet at the new operating system during a two-and-a-half-hour presentation at its BUILD Windows conference, which opened Tuesday and runs through Friday.

• A deep dive into Windows 8 Developer Preview
• Metro apps to be sold only from Microsoft's app store
• Visual tour: Windows 8 goes Metro
• Microsoft CEO hints at 'Metro-ization' of Office
• Windows 8 snags an early thumbs-up
• Echoing Apple, Microsoft bans Flash from Metro IE10 in Windows 8
• 10 best new features of Windows Server 8
• Will tablet developers rush to Windows 8?
• Microsoft: No Windows Server for ARM
• Microsoft previews next Windows Server

Continuing coverage: Windows 8

When Microsoft debuted a similar developers preview of Windows 7 in October 2008, the company limited the early look to attendees at its Professional Developers Conference (PDC), and told the general public to wait for a beta early the next year.
Within hours, the Windows 7 preview leaked to online file-sharing sites.
Microsoft has made such leaks moot by offering Windows 8 itself.
On a new Windows Dev Center site, Microsoft provided links to three different versions of Windows 8.
The largest weighs in at 4.8GB and is a 64-bit edition that also includes developer tools such as a preview of Microsoft Visual Studio 11 Express and the SDK (software developers kit) for Metro-style applications.
Metro is Microsoft's name for the Windows 8 tile-based interface that borrows heavily from Windows Phone 7.
Two other editions, a 64-bit version (3.6GB) and a 32-bit version (2.8GB) of the operating system, can also be downloaded.
All are available as a disk image in .iso format that must be copied onto a DVD or USB flash drive for installation purposes.
The preview requires a PC with 1GB of RAM (2GB for the 64-bit edition) and 16GB of hard drive space (20GB for 64-bit).
To install Windows 8 and the developers tools, users must overwrite the machine's current operating system (XP, Vista or Windows 7) with a clean install. The smaller sans-tools versions, however, can be installed while retaining the files, user accounts and settings on a Vista- or Windows 7-powered PC.
As it typically does when it releases early-look software, Microsoft warned casual users to steer clear of Windows 8.
"The software is provided as is, and you bear the risk of using it," said Microsoft on the download website. "It may not be stable, operate correctly or work the way the final version of the software will. It should not be used in a production environment."

5 Tips to Make Money Through Blogging

Are you interested in earning through blogging?  Basically, earnings through blogging can be classified into two – active and passive.

Active earnings mean that you need to work to be paid.  You can render services to clients for an hourly on daily rate.  On the other hand, passive earnings can be acquired even without having to work. How is this done?  You can use affiliate links or sell products that you have already created.

The great thing about passive earning is that you can earn money even when you are away on a vacation or while you are eating. See how convenient this is?  If you want to earn passive income through blogging, you might want to try the tips below:

• Deal products you made yourself – for instance, you can sell e-books that you wrote yourself.  You e-book can contain information about your expertise or skills.  It can be tips and tricks too.

For tech savvy individuals, you can create themes and sell them.  Just make sure that your products are of high quality so that consumers will buy them.

• Sell your time and services – I am sure that you have a talent that you can make use of.  For example, you can set up Facebook pages, create web banners, and make layout and/or themes for those who are running online services.

Pick a service that you do best and I am sure that that will be a good source of income for you.  Again, make sure that you have high quality products to keep the customers satisfied.  Who knows, they might recommend you to their friends who might need your expertise.

• Be a consultant – you can allot time for consultation about your niche.  You can give lessons and share your expertise for a price.  I am sure that you will earn extra income from this.
• Give formal talks about your expertise – this is the next step following your consultancy.  You can hold seminars or talks about your niche or products.  What made this possible?  Your site or blog, of course.

As soon as you establish an authority on your niche, more and more people will recognize your expertise on your subject.  I assure you that you will be requested to impart your learning at webinars, seminars, and more.

• Receive donations – some sites accept donations from their readers.  Would you believe me if I say that some sites thrive on donations alone?  Yep, you read it right.  But this is only possible if you have reached an extensive audience.  So keep working buddy.

Writing alone will not help you earn more income from your blog.  You need to employ other techniques and make use of your talents and skills if you want to earn more money blogging.  In addition, you need to plan your steps and then work hard for your goals.  You can take these tips into account to get your blogging business rolling too.  Good luck and I hope that these tips work well for you.

Author’s bio: Marcy Gray likes sharing her tips and tricks, and opinions through writing. In addition, she likes to write about various topics such as the first years wave stroller and britax b ready stroller.

Way to Earn Money with Your Website

Selling a product or service online will increase your exposure and can end up making your business more profitable. In addition to selling products online, you can earn money though ads and other site associate relationships. So whether you are already making money and want to increase profits or are just beginning, here are some ways you can use the Internet to bring in a nice cash flow for your business.

Job Boards
Signing up with a job board works best for bloggers who are well-developed in a specific niche. If you have a blog with a good deal of traffic already coming to your site regularly, then you can profit from a job board. Once it is set up, you don’t have to actively participate. You just collect your fee as jobs are posted. You can make $10-$1,000 per job posting.

Premium Content Access
Most blogs and websites allow free access across the board. There are those, however, that offer part of their content for free and save the premium content for paying subscribers. Premium content would include trade secrets, tools and guides, and other really valuable content. Consider charging a monthly fee for subscribers if you have high quality content and plenty of it.

Advertising on your RSS
Some advertisers will let you sign up to display CPM based advertising on your feed footer. Other blogs have begun to sell full banner ad space and sponsored messages right in their feed. With the shift from PC to mobile media, RSS is becoming more and more desirable as advertising space.

Use Monetized Widgets
Businesses like Amazon offer monetized widgets and site stripes that link right to their website. Amazon offers up to 15% referals when you advertise for them. Some monetized widgets work like text links while others work like PPC schemes or leverage affiliate links. The main difference is that the widgets are easier to plug and play on your website.

Sell Advertising Space
Some of the most popular banner formats on the web are the 125×125 button, the 120×600 skyscraper, the 300×250 rectangle, and the 728×90 leaderboard.  When you sell advertising space, you can determine your rates and who you allow on your site. This only works really well if you have a huge amount of traffic, however.

These are just a few of the many ways that you can make money from your website. Keep in mind, though, that you can overlap these efforts with each other and make your profits even larger.

Paypal comes up with Auto Withdrawal

Indian users of the PayPal service will be aware of the law that was brought into effect from March 1^st 2011 for them. The rule states that –

Any balance in and all future payments into your PayPal account will not be used for the purchase of any goods or services and should be transferred to your back account within a time span of 7 days from the date of receipt of confirmation by the buyer with respect to the goods and services.

Payments related to the goods and services regarding exports with respect to your PayPal account should not exceed $500 (USD) per transaction.

The law was enforced soon after the Reserve Bank of India came up with a new set of guidelines for the organizations that carryout transactions and money storage online as well as offline.

In simple terms this means that no Indian user would be able to purchase anything using the money stored in their PayPal account and must withdraw their money within a period of 7 days, if they fail to do so, the money would get refunded to the sender by default.

 Consequences of the Law.

In case you are on a two week vacation and fail to access your PayPal account due to one reason or the other, then the money in your account will be refunded to the sender.

If your credit card is not linked to your PayPal account then you cannot purchase anything online.

Auto withdraw funds from PayPal to your bank account.

 

In answer to the law, PayPal has come up with a fund withdrawal system that would help you to withdraw your funds from PayPal and transfer them to your bank account by simple checking into your PayPal account and going to your profile and then clicking on the Add/Edit bank account option.

In case you have just one bank linked to the PayPal account then it will be made a default option for auto fund withdrawal. In case you have multiple back accounts linked they can choose as to which account the funds should be withdrawn to.

SugarSync for Online Data Storage

here are online services that let you store your stuff online.  These services have certain benefits like, it enables you to store your data in a manner that it can be retrieved from anywhere (you don’t need to schlep your laptop everywhere you go just because all your data is stored in it.), you can get your system configured at any point of time, as the files get synchronised automatically and you can use your laptop anywhere without fear of losing your data, due to any mishap. One such online service is SugarSync and has been discussed below.

SugarSync 5GB free

As the name suggests SugarSync online service provides the user with 5GB storage free of cost. An outstanding feature of the service is that it enables the user to synchronize the data between the various systems that the user owns, thus enabling the user to access the data from any given location.

In case you are not carrying your laptop along with you, you can still have access to the data from your Blackberry or iPhone. Convenient isn’t it? You can increase your free storage space to 10 GB. All you need to do is, refer your friends and relatives to this site and each time you refer a person, both you and the person who you refer gets 500 MB free space on SugarSync.

Go to SugarSync.

10 Ways to Use Twitter More Efficiently

Social networking sites are a great way to be in touch with your family and friends and that’s something that everyone knows but most of us are unable to make full use of these social networking sites because we are not well acquainted with the way they are to be used. It would surely be a nice to know the exact functioning of the sites and the options that are present on these sites. We had previously published an article that was dedicated to Facebook, so that you can get to know how to use the various options available.

So how can Twitter be far behind? This post will tell how to use Twitter in a more efficient way and you can be the cause of envy among your friends because you are one step ahead when it comes to using the site.

• Add tweets to the fan page of your Facebook profile

The Twitter tab on Facebook enables you to add the Update tab on Facebook, upon using this people will be able to access your albums, tweets etc. You can also go for the Tweetpad application that has a special feature that will update you with what is presently happening on your Twitter profile. You can also use Invover to link your Twitter account to your Facebook fan page.

•  Share Files on Twitter

In case you wish to share more than just 140 characters’ thought with friends on Twitter then you can do this by simply using Filesocial.com, a service that lets you share files on Twitter.

• Back up your Twitter account

In case you are worried about losing data on Twitter account in case something happens to the site then you can create a back-up of your account with the help of Tweetbackup.

• Know when a Twitter follower quits following you

If you want to know which of your friends has stopped following you on Twitter, then you can do so with the help of Twunfollow, which is a utility that shows you, who has stopped following you.

• Translate Tweets into 40 languages

In case you are looking for some via your Twitter account, then you must try the Twitter Translate application that will translate your tweets in 40 languages.

• Link Twitter to your WordPress blog

Tweeting is a craze these days and in case you are one of those people who have a WordPress blog then you will be happy to know that you can link your Twitter account to your blog, so that your followers on Twitter can read your blogs as well.

• Keep a track of your followers and non-followers.

Twitter Followers Monitor is a very simple tool that is available free of cost and will let you keep a tab on your followers and non-followers.

How to generate traffic to your site

At the end of this article you will not find me suggesting you to buy any CD or tutorial, The reason for the assurance is because in most of the cases we face the same situation. I just wanted to share some simple techniques which you can actually do YOURSELF without spending much money, to generate traffic to your own site effectively..

As you might understand that generating traffic to your site has probably become more important than even launching a very unique idea through it. Until there is nobody to appreciate, neither you get the worth of your investment nor do you generate business. it’s interesting to observe that how well designed and more informative portals lose out to their competitors just because people don’t know about them. No matter whether you have a business portal or a private blog; the secret of success is only in reaching more and more web audience. This may be the reason many marketers are coming up with higher e-campaign budget and getting interested in hiring professional service providers for higher visibility in the web.Starting from partnering with Google Adsense or using Adwords to advertising to blog sites and other popular portals there are many ways the repute of website can increase. The cost incurred depends on the approach you are going to take and the method that you are going to follow.

Allow me discuss a few of them here which you can actually implement without much ado, and more importantly, by yourself

1. The search engine - Search engine transfers maximum traffic to a lesser known websites. people search keywords in search engines and the engine shows the list of related websites. The sites which are more optimized to the keyword will come first. There is a steep contest between sites to reach the first page of a search engine on any particular keyword search. And the process of helping the sites doing it is called Search Engine Optimization. Some trickey activities are involved in that, but it’s worth learning about SEO to have a really heavy traffic onto your portal.

2. Social networking sites - Use the social networking sites like facebook , twitter, linkedIn, Orkut, MySpace, Digg and all others which are there. these sites are blessed with visitors who are more active than anything. variety of users with wide range of interest. if you have a strong message to convey or an interesting campaign to make, come here and share with people your business interests by publicizing your site.

3. Participate in forums - After you are sure about your business interest or the message you want to share through your websites to your target customer base; join relevant forums. forum traffic is volatile, may be after a quick 1st hit, many will not return to your site, but may be that is not a case for all your your site has enough content to bring them back again.

4. Write press release - Press release sites are purposely made especially for self-promoting. Just write press release campaigns promoting your site there. though some of them charge money to upload your content but there are huge number of reputed sites who will give you free access to post press release. Writing up a great press release can overall entice new readers and create new hype or publicity for your overall web business if it sparks readers’ attention. In all aspects of advertising or self promoting, if you entice the average visitor, you are sure to receive more web traffic than you have originally planned.

5. Write Articles - Show your prowess over the language or mastery over the subject matter (if you have it) and write articles to article directory sites to reach a wide reader base. this is may be the best idea to popularize your blog and earn the due attention which you needed for long. A loyal reader base and subscribers can start following you once they find your article interesting, which you posted in the article directories.

6. Write guest posts - Writing guest post to other blogs and forums might be a great idea if really have some good knowledge over the subject matter of your domain or clarity about your sites business interest. Ofcourse your profile interests people more in giving your point of view some repute, but even if you are not blessed with a great professional profile you can always complement that with your writing ability.

7. Start Video Social Networking – In edition to regular social networking sites like Facebook and Myspace, video social networking is a powerful way to showcase a new brand overall. Simply because generally YouTube videos that are fun and edgy, find their selves in more hype and in the “thousands viewers” zone. This new found way to generate more web traffic to your website, is a must to go along your list of ways to promote your business. If you haven’t noticed, almost everyone uses YouTube and by incorporating video creation in your tool belt of methods to promoting your business, you can attract a more wider range of potential buyers. And not to say, start even a community of your own.

8. Start a Network of Related Bloggers – If you are seriously into blogging, creating your very own blog network is an excellent idea to showcase blog publishing from a wide range of quality bloggers that cover the same topic. Not only is this idea of starting your very own network of related bloggers, is a great way for readers to find more relevant and resourceful information on a certain topic, it allows you to create new found relationships as well as increase exposure for each blog associated in the network. The more your network grows, the more visibility you get. Because as you may know, it is a network and the blog shares visitors by openly displaying links to other blogs in the total network and so on.

There are companies who are actually into this business of providing clients with similar services. they have package deals to offer as well as time span regulated service, some are costly some are reasonable. But, they too follow the more less the above tasks which we discussed under flowery names.Strong workforce helps them to aggressively circulate the information via those techniques, that a new star has born or a sleeping giant is waking up.

Search Engine Optimization

Search Engine Optimization

In simple terms SEO is the set of processes by which a website can be put into the top search results of any search engine. If a site comes in one of the top search results, the probability is that, higher number of users will enter into the site to find relevant information. This is quite understandable, You search for something in Google, say, “the costliest pen on earth”. Google will show you

”Results 1 – 10 of about 13,900 for the costliest pen on earth”

and you will find a number of site links discussing the same (or similar) topic. You will scroll at most though the Google 1^st two pages of search results and will click on the link which you think will share the best information. Would you really bother what the 3000^th search result or even the 50^th ?? maybe not. Here lies the utmost importance to optimize a site for the search result, because more than 70% traffic is diverted to different websites via the search engine’s search results.

Bottom line is whatever content you put into your website, if it does not come in one of the top search results; then your site is nothing but a failure. Nobody will ever find it.

The Keyword Concept

The text that you type in the search bar of any search engine like Google, Yahoo or Bing is your keyword. You may type a single word like “soccer”, a phrase like “latest song download” or a sentence like “List of Red Cross office locations in Iraq”. A search engine will match your typed text with different websites which are already indexed with relevant content. Indexing is nothing but the listing of keywords available in a website,found and accessed by a search engine crawler.

How does a search engine work?

First, search engines crawl the Web to see what is there. A piece of software, called a crawler or a spider (or Googlebot, as is the case with Google) does this. Spiders follow links from one page to another and index everything they find on their way. It is impossible for a spider to visit a site daily just to see if a new page has appeared or if an existing page has been modified, please remember that there are more than 20 billion web pages. Sometimes crawlers will not visit your site for a month or two. Another thing you must remember that the crawler will not read images, Flash movies, JavaScript, frames, password-protected pages and directories in your website.

After a page is crawled, indexing of the content happens next. It is basically the listing of visible keywords using search engine specific algorithm. The indexed page is then stored in a large database, from where it can later be retrieved. Essentially, the process of indexing is identifying the word s and expressions that best describe the page and assigning the page to particular keywords. When a search request comes, since it is likely that more than one pages (practically it is millions of pages) contains the search string, the search engine starts calculating the relevancy of each of the pages in its index to the search string by several logics and algorithms to calculate relevancy. All major search engines, like Yahoo!, Google, MSN, etc. periodically change their algorithms and if you want to keep at the top, you also need to adapt your pages to the latest changes.

The last step is the display of the search result which is simply putting your website’s link in the search result list, So that people finds it easily.

SEO service companies do exactly these things for you by using some necessary SEO tools and techniques. They optimize your site on the basis of some specific keywords so that your site comes in one of the top results when a user searches with the keyword. At the end of the day SEO helps to ensure that your site is accessible to a search engine and improves the chances that the site will be found by the search engine and naturally will generate more traffic or help you reaching your target customers.

SEO techniques, what SEO service providers exactly do?

Now, if you want to optimize your site in a search engine and hire a SEO service provider company for doing the same; what exactly it will do?

Briefly, they will first analyse your site content for relevancy, they will suggest what keywords you should have and to have those keyword optimized what modifications you need to do in your site. Next they will use some particular methods like

• SEO strategy building
• Site Analysis
• SEO copywriting
• Metatag copywriting
• Directory posting
• Article submission
• Social book marking
• Create anchor text links
• Forum posting
• Link building and exchange
• Keyword ranking and Auditing

And many more…

In my next post, I would certainly take up these activities individually and discuss in detail.

Google PageRank Update June 2011

Google is coming up with new and latest PageRank update for June 2011. The last time there was a PageRank update was in January 2011 and this is actually very soon that Google has brought out another PageRank update.

PageRank is the rank that Google gives to websites and this is used to optimize conetent when you search things on Google search. Note that Google is most widely used search engine and I don’t need to tell you that almost ecerybody uses Google for internet search. The higher the PageRank of a website, the more is the possibility of the content on the website to be displayed on the first page. Also note that different articles on the same website also have different PageRank. Isn’t this something interesting?

The new PageRank update has been in talks for a quite long time and now the news is out. There have been widespread speculations regarding the new PageRank update because the last time Google introduced its new PageRank update in January this year, many websites were highly penalized for their content on the internet and many websites that had very good standing were thrown out of the game. In the meanwhile, some websites that were not worthy enough were displayed on the Google search’s first page. This was caused due to a fault in the Google algorithm according to which ranks articles and web pages.

Many critics and web masters are positive regarding the new PageRank update as they see some possibility of improvement this time in the Google PageRank algorithm. However, it is said that if you had made some mistakes earlier and had suffered losses due to that, then you should learn from those mistakes and try not to repeat them.

Anyone who owns a website should check his websites PageRank right away.

Google Gets Approval for Self Driven Nevada Cars

Google has been experimenting with the self driven cars for a long time now. Google was experimenting with its cars and now it has got approval for its self driven cars. The technology will be currently approved only in the State of Nevada and all other cities will have to wait for the law to come to their state. The State of Nevada has formulated some special laws that will allow such autonomous cars to ply in their cities.

However, it doesn’t mean that the cars will be street ready and need further refinement. The law will take effect on March 1, 2012. Google has already tested the autonomous cars very thoroughly and the engineers responsible for testing these vehicles have gone as far as 140, 000 kilometers. Now that much distance to be travelled by autonomous cars isn’t a joke at all.

The self driven cars are the future of car technology. Self driven cars aren’t being developed by Google alone as Volkswagen is also testing its driverless cars and has plans to get approvals for the launch on the roads

Google Street View

Google recently grounded all its street view cars globally. Why? The main reason behind this is: The Company was capturing WiFi data whilst driving about the globe.

Now Google will see to it that the WiFi scanning equipment is removed from cars as well as the software used to capture the data. Data captured by the cars includes Photos and 3D building imagery.

Google have approved a protocol to ensure any WiFi-related software is also removed from the cars before they start driving again.

The company is now about to re-send out cars in various countries. The roll out of Google Street View cars will start in Ireland, Norway, South Africa and Sweden. These countries will be followed by other countries in the weeks to come.

Google Street View Paused in Bengaluru

If you are a regular person to the technology news websites or read the newspaper thoroughly then you might be well aware that Google had earlier said that they were going to launch the Google Street View in India. The service was to start first from the city of Bengaluru. There is a bad news tough that the service has been suspended due to some troubles from the Indian government. Police commissioner form Bengaluru said that the service will have to be suspended considering the security issues that haunt this city.

The Google Street View is a service that will let you see the whole city as it actually is and the service is also very useful for GPS navigation as well. Google had employed some specially designed cars for the purpose for taking videos and pictures of all the parts of this city and this might be something that irked the Indian government. They don’t want all the parts of the city to be photographed and to be put on the internet to be viewed by all. However, Google hasn’t breached any privacy policies because it had sought permission before this venture in India.

This Google Street View feature exists for all cities across the world but in India it doesn’t exist and Bengaluru was to be the first city from India to have this feature.

Know How Much Google Knows About You

Are you an ardent fan of Google services? How many Google applications do you use on an average? I’m sure you might be using Gmail, Picassa, Blogger.com, Google Chrome etc. If that’s the case then you should know that Google knows a lot more about you than you would want them to know. We are well aware of the fact that these web services do have our personal information once we register with them. You may be interested in knowing how much does Google know about you. There is a very simple way to find out how much information do they have about you. All you need to do is, go to www.google.com/dashboard, after which you need to log into your Gmail account.

On opening your account you find all the information that Google has regarding you. It will all be present in one place.

The total number of mails you sent and received, the latest application you downloaded and installed using Google Chrome, your latest purchase with the help of checkout and even the latest picture you shared via Picassa. It is all there. This does seem to be worrisome, given that Google does have access to your most private activities, even though you are oblivious to it.

How to Use Google Analytics

Many of us have our own websites nowadays and there are millions of websites out there, and tracking how people are approaching to your site and what’s performing well is a must for being competitive in the online market so don’t worry because Google Analytics will help you to manage a site to track and analyze this data. This is a powerful and free tool and has an ability to answer a variety of questions for a wide range of users. You can also analyze which keywords resonate with visitors. Here’s how you can use Google Analytics.

Getting Started With Google Analytics

•    Adding The Code

Once you have set up your Google Analytics Account, you’ll need to add the code on your website. You need to set your profile for the site you’d like to track and the step-by-step process will generate a unique script that you can add.
If you are using content management system of blogging platform like WordPress, Blogger or Tumblr, you only need to add the code once to your template or theme. The following theme will travel the code in every post and page you create.
You have to implement the code on each page manually if your site is custom-built, or speak to your Web developer about how the site generates content.
You need to copy the JavaScript code from Analytics and paste it just above the </head> tag in your page or template.
•    How To Measure Your Site

When you finished connecting your site to Google Analytics, just hit the “View Report” on the initial screen. This will bring you the main Dashboard. You will see the following data on the left column:
• Visitors: This will show how many people are coming to your site, including their location geographically, the language they speak, and how many time they visit your site and what browsers and computers they use to get here.
• Traffic Sources: This will tell you how people got ot your site. You will be also able to track which sites link to your page.
• Content: It will tell you the specific pages on your site. It may tell you which pages are popular.
• Goals: you will find data about the desired actions form users, including downloads, registrations, and purchases.
• Ecommerce: This tab is for those people who are selling items on your sites as it carries all merchandise, transaction and revenue activity information.

•    How To Set Up Dashboard
The main Dashboard will give you the summary of your site’s data. You will have the power to customize the dashboard to show which reports you decide you want to see upfront. Click on the type of report you want to see from the left column and hit “Add to Dashboard”.
•    How To Adjust Time Range

It is necessary to adjust the date range in the upper right hand corner before analyzing information from your reports. It defaults to a month-long range, ending the day prior to the day you’re viewing the report. Just click on the data range box and a calendar will pop up. Quarterly, weekly, daily are the options to adjust the time range.
To compare the date ranges, just click “Comparison” below the “Date Range”.
•    Tables And Visualizations

Linear graphs are present to show the measurement, pageviews, and conversion rates. You can visualize the table in a pie chart or a bar graph by clicking the icons just above and to the right of the scorecards.
•    How To Share Reports
An email button is given at the top of all reports through which you can send the email immediately. You can export it as a PDF, XML, CSV or TSV file.

Make Graphs With Graphs Made Easy Software

Graphs Made Easy is software that lets you make graphs with ease. The name is enough to tell you what it does. The name of the software is well justified by its functioning.
Graphs Made Easy works with Windows. It requires no spreadsheets or entering complex data at all. You just need to enter the numbers for each bar you want to show and don’t you think this is really amazing. If you were working with MS Excel, you would be well aware that it is somewhat complex and sometimes it becomes a tad tough if you want to make graphs the way you want them to be. Isn’t it? You can choose different types of graphs as well.

The graph you prepare on Graphs Made Easy an also be saved in different formats like jpg, png, bmp or even vector format. You can copy these graphs directly and paste them anywhere you want.
Graphs Made Easy is available in two versions, the basic one which is free has very easy to use features and create all kinds of graphs without breaking a sweat. The standard version has got more features but it will cost you to download the standard version. However, the basic version of Graphs Made Easy has got a free trial of the standard version so that you could try out the advanced features as well.

Search Engine Optimization and Google Analytics

You will never tell how good or bad your search engine optimization (SEO) marketing strategies are without some kind of evaluating mechanism. The sole aim of using   SEO services is to make sure that products advertised are as visible to as many web users as they can be. Visibility only accounts the target audience you are able to reach. This alone is not enough information to help you in analysis. This is why Google, a giant and most respected search engine, developed Google Analytics, a tool that helps in analyzing website values.

In this service, Google provides in-depth statistics about the traffic flow on a certain website. This flow constitutes of the number of visitors visiting that particular website. The information might include activities each visitor carried on the site. This might be as far as which page they end up visiting for the longest time as well as mostly. The Google analytics might also retain the IP address so as to help you determine which part of the globe they are viewing the website from.  This information is vital for you established assets and liabilities on your website. You can also tell which page needs to be improved and which one should be omitted. The information on geographical location would help yuo determine our market niche as well as its radius. This is how vital Google analytics are. The cost should not cause a wrinkle because the service is absolutely free.

For beginners, using the Google analytics can be a little bit challenging due to statistic graphs involved. When you get the metrics right, then you are as good as a seasoned user. Understanding the graph can be daunting, but the figures are necessary to weigh the volume of audiences coming in to a site. But to make things less complicated, here are some pointers:

The first area is the entry point of your traffic. This segment will help you to understand how your visitors ended up at your site. It will help you determined whether they came directly to your site or were they linked to it by recommendation of search engines. This information will prove to be valuable in reinforcing the current marketing strategy you have. You are able to establish the number of visitors who came through the keywords, which specific keywords as well as the number of visitors that keyword guided to your website.

The second segment is content. The content is what sells the product. How captivating and enticing the content is, translates to how long the visitor stays as well as if the visitor will make the next step of purchasing the product. Google analytics will give details on how many visitors viewed each page, demographic details of each visitor as well as   the time spent on the site by each. By this tool you are also able to establish the bounce rate. Bouncing online is used to refer to those visitors who visit your site and then shift to another website. This will also establish the percentage in terms of new visitors and the last segment is the goal segment.

In every SEO campaign, a specific and attainable goal should be set. How often the goals were achieved and by which margin they were, determines   how successful the whole operation is.

Six Interview Answers You Need to Get Hired

During the typical job interview, you'll be asked a lot of questions. But do you really understand what the interviewer needs to know?
"Most students have no idea why a recruiter asks a particular question," says Brad Karsh, a former recruiting professional for advertising giant Leo Burnett and current president of career consulting firm Job Bound. "They tend to think it's a competition to outwit the interviewer."
The reality is that employers have neither the time nor inclination to play games with you, especially when hiring. Your interviewer is not trying to outguess you -- he's trying to assess your answers to six key questions:
Do You Have the Skills to Do the Job?
According to Karsh, the employer must first determine whether you have the necessary hard skills for the position, e.g., the programming knowledge for a database administration job or the writing chops to be a newspaper reporter. "By really probing into what the candidate has done in the past, an interviewer can tap into hard skills."
But the interviewer is also looking for key soft skills you'll need to succeed in the job and organization, such as the ability to work well on teams or "the requisite common sense to figure things out with some basic training," says Terese Corey Blanck, director of student development at internship company Student Experience and a partner in College to Career, a consulting firm.
Do You Fit?
"Every organization's first thought is about fit and potentially fit in a certain department," Corey Blanck says. That means the interviewer is trying to pinpoint not only whether you match up well with both the company's and department's activities but also whether you'll complement the talents of your potential coworkers.
Do You Understand the Company and Its Purpose?
If the organization fits well with your career aspirations, you'll naturally be motivated to do good work there -- and stay more than a month or two, Corey Blanck reasons. "I don't want someone to take the position because it's a job and it fits their skills. I want them to be excited about our mission and what we do."
How Do You Stack Up Against the Competition?
You're being evaluated in relation to other candidates for the job. In other words, this test is graded on a curve. So the interviewer will constantly be comparing your performance with that of the other candidates'.
Do You Have the Right Mind-Set for the Job and Company?
"I'm always looking for someone who has a can-do type of attitude," Corey Blanck explains. "I want someone who wants to be challenged and is internally motivated to do well.
Corey Blanck points out that an employer can't train for this essential trait. "But you can hire for it. And if you don't, you'll end up with a lower-performing employee."
Do You Want the Job?
Most employers know better than to believe everyone they interview actually wants the position being offered. They understand some candidates are exploring their options, while others are using an interview with a company they don't care about to hone their interview skills.
So you have to prove you really want the job, says Al Pollard, senior college recruiter for Countrywide Financial. "I use the ditch-digger analogy: Many of us can dig ditches, but few are willing to -- and even fewer want to."

Interview Preparation

Even if you have less than a day before your job interview, you can outshine the competition with a little interview preparation. The following four tasks will take you about four hours (plus five minutes) to complete, and you'll walk into the interview confident you'll be successful.

Conduct Basic Interview Research

To prepare for an interview, find out as much as you can beforehand. Call the person who scheduled your interview and ask:

• Who will you be talking to? Will you meet the manager you'd work for, or will you just talk to HR? What are the interviewer's expectations?
• What's the dress code? Dress better than suggested. Most times, it's best to wear a professional suit. You'd be amazed how many candidates show up looking like they're going to class, not presenting a professional demeanor.
• Get directions to the office. Plan to leave early. Keep a phone number to call if you get stuck on the bus or in traffic. If you arrive late and stressed, the interview will not go well.
• If you don't have a detailed job description, ask for one.

That's a five-minute phone call.

Learn About the Company Online

Do some fast Web research, which will give you something to talk about in addition to the job description. Go to the employer's Web site, or search the Web for information such as:

• How big is the company in terms of annual sales or employees?
• What does the company say about its products or services?
• What recent news (such as a new product, a press release, an interview with the CEO) can you discuss?
• If the company is public, the boilerplate at the bottom of its press releases will tell you a lot.

Basic research should take you about an hour.

Think of Some Stories

Be ready to answer typical interview questions with a story about yourself. To prepare, write down and memorize three achievement stories. Tell about times you've really felt proud of an achievement at work or school. These stories demonstrate all those hard-to-measure qualities like judgment, initiative, teamwork or leadership. Wherever possible, quantify what you've done, e.g., "increased sales by 20 percent," "cut customer call waiting time in half," "streamlined delivery so that most customers had their job done in two days."
By the way, nonwork achievement stories are good too; if you volunteer for the local food pantry, write down a time you overcame a big challenge or a crisis there.
Achievement stories make you memorable, which is what you want. There's an exercise in Monster Careers: Interviewing called "Mastering the Freestyle Interview," which helps you develop these stories into compelling sales points.
Take the time you need -- at least three hours on this task.

Pick Your Outfit, and Go to Bed Early

Lay out your interview outfit the night before, get a good night's rest, and always get an early start. The last thing you want is to waste all of your interview preparation by arriving flustered and panicked because you couldn't find a parking space.